Five things to look out for when investing in cloud storage

Now more than ever, companies are realising that the cloud is the key to not just better business outcomes, but stronger continuity strategies too.

Mike Mead


Companies are constantly searching for ways to improve performance and efficiency.

It doesn’t matter which industry you’re in, you’ll always rush to make investments into anything that can deliver better outcomes, for lower costs. That’s why the cloud revolution has been so successful.

Currently, the cloud storage market is set to reach a value of $222.25 billion by 2027, from a value of only $46.12 billion in 2019. Now more than ever, companies are realising that the cloud is the key to not just better business outcomes, but stronger continuity strategies too.

The question is, how do you choose a cloud storage solution that’s right for you?

Here are five factors to consider:

1.   Security

Easily the most important issue for any business investment. Whether you’re helping teams to collaborate online with tools like Microsoft Teams, or storing data on the cloud, you need the right security in place. A cloud storage provider should be able to give you peace of mind that all of your information will be securely and privately protected.

Speak to your potential cloud provider to learn how they can help you to defend yourself against potential breaches and cybersecurity issues. There are various options out there to protect customer and company data, from the use of end-to-end encryption, to better remote management for admins.

2.   Innovation

A good cloud storage company should have its finger on the pulse of the latest developments in the cloud environment. This could mean implementing automated cloud storage systems that automatically sort through data and determine where certain information needs to be stored. It could also mean supporting the collection of information from various environments, including IoT devices.

To benefit fully from the cloud, you’ll need to ensure that you have the right system in place to capture and protect all the information that could benefit your business. This also means having an aligned environment that pulls streams of data together from multiple spaces too.

3.   Compliance Solutions

Security and compliance are closely aligned, but they’re not always the same thing. The way you store your data for a cloud backup system may be very different to the way that you need to store information about customers in certain industries. Depending on the vertical you operate in, there may be limitations on where you can store your data, to ensure that you remain compliant with regulations in your area.

If you have specific requirements around data storage and privacy, then you might need to speak to your cloud provider in advance to ensure that they can support your needs. Cloud providers with data centres all over the world can often offer more versatility than those who don’t have a huge number of storage options.

4.   Reliability

The cloud is supposed to be the environment that continues to protect your data and tools when everything else fails. Because of that, it’s important to ensure that your cloud system is always going to remain up and running. While any cloud provider can suffer from a glitch or issue with cloud performance from time to time, most will promise a certain level of reliability that you can use for your peace of mind.

Service Level Agreements, or SLAs from cloud providers should be a crucial factor when you’re deciding who your storage provider should be. Consider the SLA carefully to determine how your data is going to be managed and stored, as well as how often you can expect your cloud service to be out of commission – even if only for a couple of minutes.

5.   Customer Support

Finally, the cloud is a versatile, flexible, and powerful tool for many of today’s businesses, but it’s not completely without its issues. All technology can suffer from problems from time to time. It’s crucial to know that you can contact your cloud provider to gain some much-needed assistance from them.

Before choosing a vendor, you’ll need to find out how they’re going to handle things like tech support. Speak to the cloud company you like and ask them what kind of help they can give you if anything goes wrong. Can you get in touch via chat and phone call, or do you have to wait for someone to pick up an email support ticket?

Choosing your Cloud Storage

Choosing the ultimate provider to meet your cloud storage needs isn’t something you can afford to rush through. Today’s businesses need to be cautious and ensure that they’re receiving a service they can rely on.

Reach out to Nice Network today to find out how we can help you ascend to the cloud.