Nice Network welcomes rural 4G boost

Rishi Sunak's decision to set aside £500m to extend 4G mobile coverage to some of the UK’s hardest to reach areas has been welcomed by Nice Network.

Geoff Burns

12/03/2020

The news that the Chancellor of the Exchequer, Rishi Sunak, has set aside £500 million to extend 4G mobile coverage to some of the UK’s hardest to reach areas has been welcomed by people across the unified communications industry.

During his budget announcement yesterday [11 March], Sunak announced that Ministers have reached a £1bn agreement with mobile phone firms to boost 4G signal in remote regions, with the state covering around half the cost while also encouraging providers to collaborate rather than competing in order to make coverage as broad as possible.

Speaking about the news, Geoff Burns, head of sales at Nice Network, said: “The Government’s announcement today that it is investing £510 million into the shared rural mobile phone network is fantastic news for the UK’s rural businesses.

“It has been well documented over recent years that the UK has a huge digital divide with urban areas soaking up most of the investment when it comes to improving connectivity and many rural areas have long felt overlooked.

“This investment will see the UK’s 4G network expand hugely, covering 95 per cent of the country by 2025 and helping rural businesses capitalise on the many business benefits of decent digital connectivity which they’ve lacked for so long now.”

Nice Network is an independent supplier of unified communications and maintains strong relationships with numerous network providers and hardware suppliers such as Vodafone, EE, O2, BT, Virgin, TalkTalk, Apple, Samsung, HTC and Sony among many others.

For more information on our mobile solutions, visit: https://nicenetwork.uk/mobile-services/